• 5 Mobile Marketing Advantages That Helps to Drive Leads and profit making companies




    When we are setting out for creation of your mobile marketing strategies, there are a number of benefits which will consider. Some of the most essential types of mobile marketing strategies include SMS , social media , location-based , proximity , and in-app marketing services. Here’s how these mobile advertising procedure work.


    1. SMS Marketing

    SMS marketing is a marketing business via texting messages. It’s also known as text message marketing or text marketing business. This is a permission-based marketing where mobile marketing strategies in which companies sending promotions, deals, vouchers and other alerts straight to possible customers or client’s smartphones via texting messages of 140 characters or less.

    SMS open rates range from 89 to 90%

    70% of SMS messages are opened within 8 minutes

    Pay per click-through rates can be more than double that of email marketing services.

    Since texting messages are so short and brief, many marketers include a link where recipients can get more products info or , or a codes that generate a follow-up messages.

    2. Social Media Marketing Business

    Many smartphone or mobile phone owners who use them to access social media marketing. Statistics shows that throughout the world, Facebook as a social media has more than 7.8 billions of monthly active users, with YouTube, WhatsApp, and Instagram, linked ln, twitter close behind.

    Facebook advertisements, or growth promoted posts
    Promotion of tweets on Twitter
    Promoted pins on Pinterest
    LinkedIn advertisements or promotion of posts

    Typically, this type of mobile marketing strategies helps to create an audience with analytical info, and set campaign aims, accounts and periods.

    3.Location based marketing business

    Location-based marketing Business and their use of the GPS function on smartphones or mobile phones to help business marketers showing promotions and whether the content is perfect or with useful info according to users’ locations. Sometimes location-based marketing business is called global target or global location based marketing.

    4. Proximity Marketing

    Proximity marketing which is closeness form of marketing which is another form of location-based marketing business. This lets you use your Bluetooth device which figures out where possible customers are, and target them with suitable promotions.

    One example of this is flare marketing, which deals on physical Bluetooth device-enabling devices or gadgets in or nearby stores.

    5. In-app Marketing Services

    Smart marketers who can’t ignore the app marketing business methods. According to Business and services of Apps the top five apps include Tik Tok, Instagram, Facebook, WhatsApp, linked ln, and Telegram — but there are hundreds and thousands of other apps which is why in-app advertising which has become a key mobile marketing strategy business.

    Display advertising like advertisements such as banners that appear at the top or bottom of a mobile or smart screen
    Native advertising methods, which are promotion or styled to mimic the app setting
    Video advertisements

    Interstitial advertisements which appear in between app actions. For example, sometimes these advertisements appear when moving from one game level to another.

    To know more:


    Email: contact.meenakshisaha@gmail.com

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